Here is a list of some of the resources and web sites that we have found useful as sponsorship professionals.

We have included links to sponsorship and marketing associations and publications, as well as a number of other sites that offer meaningful information or services free to sponsorship professionals.

We also recommend a number of great books, which you can see and order on our Resources page.

Sponsorship and event associations

Asian Sponsorship Association 
European Sponsorship Association
Sponsorship Australasia
Singapore Sports Council
WISE: Women in Sports and Events 
National Sports Marketing Network
International Festivals & Events Association
International Festivals & Events Association (Europe)
International Sponsor Council 

Sponsorship blogs

Kim Skildum-Reid’s Corporate Sponsorship Blog 
Sponsorship Blog by Linda Antonidis
Sponsorship Insights Blog by Dan Beeman  
The Business of Sports Blog by Russell Scibetti
Culture Scout Blog by Patricia Martin
Partnership Activation Blog by Brian Gainor
Partnership Marketing by Chris Reed 

Marketing and Management Associations

North America
American Marketing Association   
Association of National Advertisers (US)
Canadian Institute of Marketing
Canadian Institute of Management

Europe
The Marketing Society (UK)   
Chartered Institute of Marketing (UK)   
Incorporated Society of British Advertisers   
Irish Management Institute   
Marketing Institute of Ireland

Asia
Hong Kong Management Association 
Hong Kong Institute of Marketing   
Marketing Institute of Singapore   
Japan Marketing Association  

Australasia
Australian Institute of Management
Australian Marketing Institute   
Australian Association of National Advertisers   
New Zealand Institute of Management    

Periodicals

North America
SportsBusiness Daily
Sports Business Journal 
Brandweek  
PROMO   
The Sponsorship Report (Canada)
Marketing Magazine   
Sales & Marketing Management
Adweek   
Ad Age  
Sports Marketing Quarterly
NonProfit Times
Team Marketing Report   

Europe
Sport Business   
Mad.co.uk  
Marketing (UK)    
Irish Marketing & Advertising Journal  
Sponsor Magazine (Netherlands)
UK Sponsorship
Hollis Publishing

Asia  
Asia Sponsorship News
Media  

Australasia
AdNews
Australian Sponsorship Newsletter   
Marketing Magazine
B&T

Other marketing/sponsorship resources

Brand Republic
Advertising World (US)   
Adworld (Ireland)  
AusSport - The Australian Sports Industry Directory Online 
Sportcal 
Event Management UK
Sport Decision 


Resources for non-profits

Community Tool Box  
PSA Research Center
Fuel4Arts
Arts Management Network
Society for Nonprofit Organizations
Pro Bono Australia Not For Profit e-News Service
Our Community
Capaciteria
Artsmarketing.org   

Sports law

Sports Lawyers Association (US)   
Australian & New Zealand Sports Law Association

Have we missed a great sponsorship site?  Let us know .

Also, if any of these links are broken, let us know so that we can fix or remove them.

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